Branding Strategists Salem OR

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Paz Design Group
(503) 588-2822
1288 Liberty St Ne
Salem, OR
 
Northwest Business Publication
(503) 393-9258
1115 Madison St Ne Ste 146
Salem, OR
 
Inspirit Marketing Inc
(503) 373-3181
108 Harvard Ct Se
Salem, OR
 
Excel Marketing & Events Llc
(503) 390-7324
PO Box 18602
Salem, OR
 
Martin Marcia & Associates
(503) 587-8655
1615 Ashland Ct Nw
Salem, OR
 
Sycamore Marketing Group
(503) 391-6277
3300 Market St Ne
Salem, OR
 
Premier Marketing
(503) 463-1639
4915 Swegle Rd Ne Unit 66
Salem, OR
 
Erickson Marketing
(503) 371-0492
3295 Triangle Dr Se
Salem, OR
 
Cypress Marketing Group
(503) 584-1862
382 Golden Eagle St Nw
Salem, OR
 
Vector Marketing
(503) 362-8616
3876 Beverly Ave Ne Ste 7
Salem, OR
 

10 Ideas To Increase Customer Loyalty

A solid customer base is not something that grows overnight. It takes time to cultivate a database of customers who return for service time and time again, and who also recommend your shop to others. Several factors work together to enable you to earn their trust and respect, which translates into satisfied customers and highly sought after repeat business. Things like high-quality parts, top-notch service and genuine concern for your customers’ needs top the list, but other subtle aspects of the way you do business can significantly impact your shop’s ability to earn their lasting loyalty.

With the goal of providing you with ideas to increase customer loyalty, Babcox Research asked a sample of shop owner readers for their ideas on this topic. We received dozens of great responses, so thank you to those of you who responded.

10 Ideas to Increase Customer Loyalty

1) Listen to your customers and make them feel like they are the most important person in your shop. Show them that you have their best interest at heart.

2) Put service first — under promise and over deliver. Always complete the repair as it was explained to the customer and verify that the problem has been solved.

3) Use only top-quality parts, and let customers know you can provide the same level of repair and service as the dealers.

4) Adhere to your shop’s original mission statement (i.e. personable service through quality repair/rebuilt engines) and always keep the customer informed. Be sincere, courteous and respectful, and thank customers for their business.

5) Be honest and credible, and your customers will put their trust in you. Loyalty comes with trust.

6) Make sure customers leave your shop happy and follow up in a few days to ensure they are satisfied with the completed repairs/rebuild.

7) Create customer “rewards” programs, such as e-mail specials for regular customers.

8) Promote that your s...

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Babcox Media • www.babcox.com
3550 Embassy Parkway
Akron, OH 44333
330-670-1234 • (FAX) 330-670-0874